If you can create great content on your website, in emails, and on social media, your business will be unstoppable. However, many businesses don't know how to generate content ideas. They fail to understand that effective content must be thoughtfully planned in...
There’s a myth among marketing and agency professionals that business owners and CEOs don’t understand marketing and branding. The reality is that marketers often struggle to explain marketing and branding to CEOs. Communication in marketing needs to be clearer for the client’s benefit.
Often writing is not as easy as ABC, especially in the business world. When you write in your respective job position, you not only represent yourself but the entire company. That’s a lot of pressure if you are not confident in your ability to write well in business...
Bad customer reviews can destroy a business. Here are a few ways to deal with them in a constructive manner. Learn more about bad customer reviews at Big Storm.
We’ve all received an email that made us sit up in our seats, read on, and click to “Learn More.” And we’ve all opened an email that we’ve glanced at and instantly deleted. Email marketing is a tried and tested way to generate new customers and increase revenue, and...
By anticipating likely SMB challenges and opportunities can help with planning for the future with optimism and confidence.
You don't necessarily need to have a Gmail email account in order to create a Google account. In this document we will walk through the steps to setting up a Google account without a Gmail email address. The Steps 1. Go to the Google Account creation page 2. Enter...
Acquire some tools that will leverage business challenges into marketing solutions for your organization.
You may have a Marketing plan in place, or you may even have some Marketing experience. Maybe your experience was positive, and you are looking for some fresh eyes. Perhaps you have had a poor experience, and the Marketing agency you hired did not provide what was...