Google Analytics Custom Reports provide a streamlined reporting structure that can help stakeholders digest data more easily. These Google Analytics Custom Report examples and templates can give you a good starting point for reporting on KPIs for your business. Feel free to modify them so they work for your business.
A Google Analytics Custom Report is a report that you create. You pick the dimensions (City and Browser, for example) and metrics (Sessions, Pageviews, and Bounce Rate, for example) and decide how they should be displayed. You must specify at least one dimension and one metric.
CPA – Paid Search Report
Asset Downloads / Views
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