Big Storm Marketing Blog

A Marketing Budget: What it is and Why You Need One

A Marketing Budget: What it is and Why You Need One

We get it: no one likes keeping a budget, making a budget, or even thinking about a budget. However, when it comes to your B2B company, non-profit organization, or e-commerce business, a marketing budget is not only necessary but can help you increase your ROI....

read more
Content Marketing and AI: Pros and Cons

Content Marketing and AI: Pros and Cons

Content Marketing and AI: The Pros and Cons Artificial intelligence (AI) has quickly become essential to the content marketing landscape. You cannot ignore its potential benefits! Using AI to automate content creation processes and optimize content for search engine...

read more
Homepage Best Practices for Startup Entrepreneurs

Homepage Best Practices for Startup Entrepreneurs

As a startup entrepreneur, your website’s homepage is your digital storefront. It’s the first point of contact with potential customers, investors, and partners. So, with your homepage, you need to make a great first impression and quickly. How do you do this? The key to attracting customers is implementing essential homepage best practices that a. effectively communicate your value proposition, and b. get visitors to take action.

read more
The Ins and Outs of Website Hosting: What You Need to Know

The Ins and Outs of Website Hosting: What You Need to Know

Hosting is a term used in the world of technology to refer to the process of storing, managing, and delivering website content on the internet. In simpler terms, it is the process of making a website accessible to the public by storing its files and making them available to be accessed through the internet.

read more
5 Tips for Creating an Effective Instagram Marketing Strategy

5 Tips for Creating an Effective Instagram Marketing Strategy

From compelling captions and witty hashtags to entertaining reels and narrative carousels, Instagram has not only transformed the way people socialize but also how businesses increase their footprint. By crafting an Instagram marketing strategy, you too can amplify your business’s impact and drive sales.

read more